Fiat

Inspire a client to buy an idea through a presentation. 


A GIVEN PROBLEM

Fiat is enjoying rapid growth in coastal urban centers. Yet young people in Middle America are not yet in love with this Italian import.

A GIVEN IDEA

Fiat is going to host drive-in movie nights for Millennials in select cities. Picking up select participants and their friends in a Fiat, moviegoers can enjoy a blockbuster movie in a comfortable Fiat.